THE LOOMING TOWER
Role: Creative Direction + New Business Pitch / Project: Digital Social Campaign/ Client: Hulu
Based on the novel written by Lawrence Wright, “The Looming Tower” highlights the divide between the CIA and the FBI during the events that led up to 9/11. I helped pitch a social media campaign to Hulu that led to new business for the agency. Below is a small collection of examples from the social campaign that we launched on their Instagram, Facebook and Twitter channels.