LOWE'S HOLIDAY "HYPERMADE"
Role: Creative Direction, Art Direction / Project: Social Content / Client: Lowe's/ Agency: MXM
IN BRIEF: I worked with a team of producers, writers and photographers to concept and create the "Holiday Hypermade" series. From creating a lawn ornament from scratch to finding inspiration for a monogram wreath to hang on the front door, we highlighted the inspiration and ease that you get when you "start with Lowe's."
APPLICATIONS: Instagram , Instagram Stories, Facebook, Pinterest
Executive Creative Director: Lisa Charlebois, Executive Producer: Michelle Wang, Director: Crash, Copywriter: Drew Sherman